LawRato

Legal Query: Intermediary Liability and Third-Party Transaction Risks


18-Apr-2026 (In Startup Law)
We are developing a B2B/B2C marketplace platform where manufacturers and traders can showcase products via multimedia content. Our platform facilitates direct communication by redirecting customers to the seller’s WhatsApp for transaction finalization. ​As we are not part of the payment flow or the contract of sale, we are seeking legal counsel on our potential liability. Specifically: In the event of a payment dispute or fraudulent transaction between a buyer and a seller, can we be held legall
Answers (3)

Answer #1
832 votes
As an intermediary, ensure robust Seller Agreement, ToU & Privacy Policy. Clearly define SOW, payments, indemnity, termination & disputes. Absence may lead to liability and non-compliance with Indian data protection laws.
Helpful? LawRato LawRato
Answer #2
934 votes
Hi, Hope you are doing well. Yes, while you are not directly part of the transaction or payment flow, your platform may still be implicated in disputes—particularly under the Consumer Protection Act, 2019 and intermediary liability framework under the Information Technology Act, 2000. Much will turn on how your role is structured, the nature of representations made on the platform, and your compliance posture. With the right safeguards, exposure can be contained—but this typically requires careful calibration of terms, disclaimers, and platform conduct. Happy to examine your current structure more closely.
Helpful? LawRato LawRato
Answer #3
875 votes
While your platform is positioned as an intermediary and not directly involved in payments or execution of the sale contract, your liability will ultimately depend on how you present and operate the platform in practice. You may be exposed to legal risk if you showcase or promote any business or individual as “reliable”, “trusted”, or “verified”, especially where such representation influences a buyer’s decision to transact. In such situations, a court may view your role as going beyond that of a neutral facilitator and attribute responsibility on grounds of misrepresentation, negligence, or unfair trade practices. A critical factor will be whether you actually verify sellers before promoting them. If you claim or even imply that sellers are verified, you must have a consistent and documented due diligence process in place. Absence of such verification, coupled with promotional assurances, can significantly increase your exposure in cases of fraud or payment disputes. Therefore, it is advisable to avoid making credibility-based claims unless they are backed by real verification. Your terms of use should clearly state that you are only a facilitator and not a party to transactions. The more you actively endorse sellers, the higher your potential liability becomes.
Helpful? LawRato LawRato

Disclaimer: The above query and its response is NOT a legal opinion in any way whatsoever as this is based on the information shared by the person posting the query at lawrato.com and has been responded by one of the Divorce Lawyers at lawrato.com to address the specific facts and details.

Report abuse?

Comments by Users

No Comments! Be the first one to comment.

"lawrato.com has handpicked some of the best Legal Experts in the country to help you get practical Legal Advice & help."