Can i advertise my professional services

703 votes

I answer your query with the assumption that you are a qualified chartered accountant as defined under the Chartered Accountants Act, 1949 as amended from time to time. Under the said Act, under Chapter V (Misconduct) under section 22 (Professional Misconduct), a reference to Schedule 1 has been made. As per Schedule 1, PART I : Professional misconduct in relation to chartered accountants in practice, a chartered accountant in practice shall be deemed to be guilty of professional misconduct, if he: (6) solicits clients or professional work either directly or indirectly by circular, advertisement, personal communication or interview or by any other means: Provided that nothing herein contained shall be construed as preventing or prohibiting− (i) any chartered accountant from applying or requesting for or inviting or securing professional work from another chartered accountant in practice; or (ii) a member from responding to tenders or enquiries issued by various users of professional services or organisations from time to time and securing professional work as a consequence; (7) advertises his professional attainments or services, or uses any designation or expressions other than chartered accountant on professional documents, visiting cards, letter heads or sign boards, unless it be a degree of a University established by law in India or recognised by the Central Government or a title indicating membership of the Institute of Chartered Accountants of India or of any other institution that has been recognised by the Central Government or may be recognised by the Council: Provided that a member in practice may advertise through a write up setting out the services provided by him or his firm and particulars of his firm subject to such guidelines as may be issued by the Council; You should solicit/advertise your business only in the manner as prescribed in the Schedule reproduced above.

Advocate Gaurav Sharma LawRato

999 votes

Yes you cant distribute pamphlets or bulk e-mail, that does not go against the ethics of your profession. However, you cannot advertise or solicit. For further details you can refer to the ASCI (Advertising Standard Council of India) website

Advocate Raisa Contractor LawRato